Website Quality Evaluation: Tools, Methods, Applications, and Impacts

Faculty Computer Science Year: 2025
Type of Publication: ZU Hosted Pages:
Authors:
Journal: International Journal of Computers and Informatics (Zagazig University) Faculty of Computers and Informatics, Zagazig university Volume:
Keywords : Website Quality Evaluation: Tools, Methods, Applications,    
Abstract:
The explosion of internet use today has led to a massive number of websites. Corporate websites are increasingly ubiquitous in today's economic landscape and are essential for success in the marketplace. Thereby, evaluating website quality is a crucial step for any organization in building a successful website. Also, website quality evaluation is a multicriteria assessment problem, which may not be as easy as it seems. Website quality evaluations deal with multiple criteria that are often subjective and difficult to define, and components that may involve both quantitative and qualitative factors. Therefore, this paper provides some studies that demonstrate the importance of website quality. Then, some of the traditional and MCDM methods to evaluate the quality of websites in different aspects, such as e-banking, hotel, e-commerce, and educational, are provided. Traditional website quality evaluation methods include E-QUAL, ES-QUAL, WebQual, SITEQUAL, eTail, SERVQUAL, and others. Multi-Criteria Decision Making (MCDM) is a formal and structured decision-making approach for dealing with complex issues. Whereas, MCDM methods that are used in assessing the website quality are AHP (Analytical Hierarchal Processing), TOPSIS (Technique for Order Preference by Similarity to Ideal Solution), VIKOR (VIšekriterijumsko-KOmpromisno-Rangiranje), PROMETHEE (Preference Ranking Organization Method for Enrichment Evaluations), ELECTRIC (ELimination and Choice Expressing REality), etc. Finally, the paper showed the impact of website quality on customer satisfaction, purchase intention, loyalty, etc.
   
     
 
       

Author Related Publications

  • Nabil Moustafa AbdelAziz, "A Modified Artificial Bee Colony Algorithm for Solving Least-Cost Path Problem in Raster GIS", Natural Sciences Publishing Corporation., 2015 More
  • Nabil Moustafa AbdelAziz, "Enhancing ArcGIS Decision Making Capabilities Using an Intelligent Multicriteria Decision Analysis Toolbox", International Society for Environmental Information Sciences., 2012 More
  • Nabil Moustafa AbdelAziz, "An Expert System for Choosing the Suitable MCDM Method for solving A Spatial Decision Problem", Alex, Egypt, 2009 More
  • Nabil Moustafa AbdelAziz, "Efficient MCDM Model for Evaluating the Performance of Commercial Banks: A Case Study", Tech Science Press, 2021 More
  • Nabil Moustafa AbdelAziz, "Green Communication for Sixth-Generation Intent-Based Networks: An Architecture Based on Hybrid Computational Intelligence Algorithm", Hindawi, 2021 More

Department Related Publications

  • Khalid Aly Eldrandaly Mohamed Saeed Eldrandaly, "GIS software selection: a multi-criteria decision making approach", Monash University ePress., 2007 More
  • Soaad Mohamed Nagieb, "A Knowledge-Based System for GIS Software Selection", Zarqa University., 2013 More
  • Khalid Aly Eldrandaly Mohamed Saeed Eldrandaly, "A Knowledge-Based System for GIS Software Selection", Zarqa University., 2013 More
  • Khalid Aly Eldrandaly Mohamed Saeed Eldrandaly, "Exploring multi-criteria decision strategies in GIS with linguistic quantifiers: an extension of the analytical network process using ordered weighted averaging operators", Taylor and Francis Ltd., 2013 More
  • Mai Mohamed Abass Morsy Shomaan, "e-Business Web Portals Evaluation", Alex, Egypt, 2009 More
Tweet